Consumer Psychology
Our consumer psychology consultancy services have been used by a diverse variety of clients over the last decade. From advising healthcare professionals on how to improve patient compliance to explaining to BBC radio audiences why consumers have reacted so strongly to a 5p plastic bag tax.
Whilst our consultants have a deep knowledge of consumer psychology and behavioural economics, it’s our ability to relate that knowledge to a specific commercial objective that makes us unique.
In addition to providing a consumer psychology perspective for a specific project, we also deliver bespoke training to marketing teams, provide keynote talks and regularly provide expert commentary to the media on consumer affairs.
HOW OUR Consumer Psychology CONSULTANCY HAS BEEN APPLIED…
Improving Patient Consultations
Training on the Practical Application of Behavioural Economics
Explaining Observed Customer Behaviour
“How Consumers Think” Presentations
Online Marketing Optimisation
Optimising Website Design for the Unconscious Mind
Brand Development
Influencing Patient Compliance
Using Behavioural Economics in Research Training